Posted By
Categories
-
Recent Posts
Find us on Facebook
Twitter Updates
Tweets by AG221LisleIL-
Category Archives: Marketing
Now is the Time to Start Planning Holiday Campaigns
According to the National Retail Federation, holiday sales in November and December of 2016 topped an amazing $658.3 billion. This is an astounding figure to consider—especially if you’re a retail business that’s prepping for the upcoming 2017 holiday season. It … Continue reading
Posted in AlphaGraphcis, Business, Direct Mail, Marketing, Printing, Uncategorized
Tagged Advertising, Business, Marketing
Leave a comment
5 Reasons Print Marketing is Trending Upward in 2017
‘Experts’ have been predicting the death of print marketing for years now. We constantly hear about how print is in decline and that the industry is hurting. But, year after year, people continue to visit AlphaGraphics and other local print … Continue reading
Posted in AlphaGraphcis, Branding, Business, Marketing, Printing, Uncategorized
Tagged Advertising, Business, Marketing, Printing
Leave a comment
What is ‘Experiential Marketing’ and How Can Print Promo Products Help?
The simplest concept in the world of marketing is getting your product directly into the hands of someone who might be a potential customer. Think about free samples at the grocery store, for example. It’s a form of advertising that’s … Continue reading
Posted in Advertising, AlphaGraphcis, Branding, Business, Marketing, Printing, Promotional Products, Uncategorized
Tagged Advertising, branding, Business, Marketing, Printing, Promotional Products
Leave a comment
7 Steps to an Effective Print Marketing Campaign
Many advertisers are so used to doing things digitally these days that they may be a little rusty when marketing shifts back into the tangible world. Being asked to plan and coordinate something like an email distribution is easy; being … Continue reading
Yard Signs: Summertime’s Marketing Sleeper
There are some forms of advertising that are strictly seasonal. You’re not likely to see a sandwich board outside a local restaurant in the middle of winter, just like you’re probably not going to see many banners being posted at … Continue reading
Posted in AlphaGraphcis, Branding, Business, Large Format, Marketing, signs, Uncategorized
Tagged Advertising, Business, Large Format, Marketing, Marketing and Advertising, Printing, signs, yard signs
Leave a comment
Master the 8 Tenants of Modern Marketing
Once upon a time, marketing was easy. All advertisers had to do was present a product/service, explain its benefit to the customer, and create an appealing call to action. And while that’s still the core idea behind marketing, times have … Continue reading
Posted in AlphaGraphcis, Branding, Business, Marketing, Printing, Uncategorized
Tagged Advertising, branding, Business, Design, Marketing, Printing
Leave a comment
Digital to Print: What Considerations Need to be Made?
One of the biggest miscommunications when it comes to professional printing is the transition from the computer screen to the physical product. Often, businesses design with one idea in mind, and are subsequently confused when the print product comes out … Continue reading
Posted in AlphaGraphcis, Branding, Design, Graphic Design, Marketing, Printing, Uncategorized
Tagged Advertising, Business, Design, Marketing, Printing
Leave a comment
5 Must-Have Postcard Mailing Features and Why They’re Important
Postcards have long been a staple in direct mail advertising, and for good reason: they’re a low-cost solution to marketing with the potential for a high return. Of course, like any piece of marketing collateral, your return is largely based … Continue reading
Posted in AlphaGraphcis, Business, Direct Mail, Marketing, Uncategorized
Leave a comment
Event Materials Made Simple Through a Professional Print Shop
Summertime is the peak season for outdoor activities. From softball leagues to corporate outings, fun runs to festivals and everything in between, the best weather of the year certainly isn’t squandered! And, with each activity comes a slew of printed … Continue reading
Posted in Advertising, AlphaGraphcis, Business, Marketing, Printing, Uncategorized
Tagged Advertising, AlphaGraphics, Business, Marketing, Printing
Leave a comment
Window Advertising: Bringing in Foot Traffic all Summer Long
Can’t wait for the summer weather to start sticking around, so you can get out there and enjoy the world? You’re not alone! As soon as the thermometer starts climbing, the sun starts shining and the days start getting longer, … Continue reading
Posted in Advertising, AlphaGraphcis, Business, Large Format, Marketing, Printing, Uncategorized
Tagged Advertising, AlphaGraphics, Marketing, Printing, Window Graphics
Leave a comment
Danielle Gregor
Marketing and Print Communications 